KULACASH

Eat. Compete. Celebrate.

The Rice King challenge

Kulacash brings people together through food, fun, and friendly competition across Kenya.

ABOUT US

Kulacash is Kenya’s fast-growing and exciting eating competition platform, built on one simple idea: bringing people together through food, fun, and friendly competition.

At the heart of Kulacash lies our signature rice king challenge — a thrilling test of speed, endurance, and determination that has captured the attention of food lovers across the country.

Founded in December 2021, Kulacash started as a small gathering among friends who wanted to turn an ordinary meal into something unforgettable. What began as laughter over shared plates of rice quickly evolved into a dynamic and competitive experience, attracting participants and spectators alike.

Today, Kulacash has grown into a national competition platform, hosting events across 15 counties in Kenya, including:

Kulacash — food, competition, and community in Kenya
  • Kisumu
  • Kericho
  • Nakuru
  • Bomet
  • Eldoret
  • Kisii
  • Nyamira
  • Homabay
  • Migori
  • Siaya
  • Kakamega
  • Bungoma
  • Busia
  • Trans Nzoia
  • Vihiga

With a registration fee of KSh 200, Kulacash offers an affordable and thrilling opportunity for anyone ready to take on the challenge and compete for glory.

Kulacash is more than a competition — it’s a movement where passion meets the plate.

MISSION

Our mission is to celebrate Kenya’s rich and diverse food culture while creating a platform where people can connect, compete, and be entertained.

We bring that mission to life through accessible events and clear rules, so anyone who loves food and a fair challenge can step up with confidence—from county rounds to the national stage.

Kulacash goes beyond eating — it is about:

  • Building community and unity
  • Promoting resilience and determination
  • Creating memorable experiences
  • Showcasing local flavors and talent

We aim to empower everyday people by giving them a stage to shine, compete, and win.

COMPETITION STRUCTURE

  1. 1

    Round 1–3

    County qualifiers across Kenya.

  2. 2

    Quarterfinals

    Top performers advance.

  3. 3

    Semifinals

    Best competitors battle it out.

  4. 4

    Grand finale

    National champions crowned.

PRIZES

Participants compete through multiple thrilling stages — from county-level showdowns to intense quarterfinals, high-stakes semifinals, and ultimately the electrifying grand finale, where champions rise and legends are made.

At every stage, competitors stand a chance to walk away with exciting rewards, including certificates of achievement, branded merchandise (T-shirts, caps), business training, mentorship and special performance awards. From the quarterfinals to the semifinals, outstanding participants are recognized and celebrated, keeping the energy high and the competition fierce.

Every round brings new opportunities, bigger recognition, and greater motivation — because at Kulacash, every bite counts and every effort is rewarded.

Grand finale prizes

Overall winner

KSh 20,000

2nd place

KSh 5,000

CONTACT US

Reach out for partnerships, registrations, or media enquiries.

Located at Bethany House, 4th Floor, Kericho.

Email

info@kulacash.org

Phone

0106851356

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